Let’s face the harsh reality, my friend.
The writing has been on the wall for a long time and the lockdown just placed the final nail on the coffin of building your “home-based” business belly to belly.
The 3ft rule has now become the 6 ft rule.
Forget home and hotel meetings. All public events -cancelled.
To continue to build your business means turning to social media and the internet to connect with new people to join your team and buy your products.
If you have already turned to Social media, you have become to recognize that it is entirely different beast from the traditionally offline prospecting techniques that you may have been used to.
In this video, I share the 3 keys things you must have in place to build your network marketing business and affiliate marketing business online.
One is having a personal brand but why do you as a home business owner need a personal brand and what does it all mean for our industry? Find out that and more in this video.
3 Keys To Building Your Home Business Online Video Summary
The 3 keys to building your network marketing or affiliate marketing business online are :
# 1 A Personal Brand
It is not about plastering your products and your company all over your social media profile. A personal brand is two-fold and it is way beyond just themes, colours and logos.
Firstly, you must recognize that YOU are your business and hence the spokesperson and ambassador. Thus you must showcase:
- Who you are?
- What you stand for?
- What problem you solve?
- What you stand against?
The second part of your brand has to do with perception. How would you like to be perceived? A teacher, authority or reporter? How do you want people to feel after interacting with you content online?
Your personal brand embodies all these things and when done effectively, build the know, like and trust factor with your potential prospects.
Online or Digital Marketing Skills
Now that you have your personal brand outlined, how do you become visible and grab the attention of your perfect prospect about the internet noise? That is where online marketing skills come in.
Online marketing is the practice of leveraging web-based channels to spread a message about a company’s brand, products, or services to its potential customers. The methods and techniques used for online marketing include email, social media, display advertising, search engine optimization, Google AdWords and more.Optimizely
I know this is what you may not want to think about but hear me out. I know that if you are like most persons the thought of selling makes you feel downright dirty but it is through a sale that you get paid. The great thing about a personal brand used with an online marketing strategy, allows your to zone in on your ideal prospect so that you are only talking to people who are really interested in your opportunity or product or service.
Online marketing methods also allows you to have systems in place that do a lot of the selling for you so that your conversation is to quality the person and confirm the sale rather than trying to convince and pitch.
However, even with all that you should have some fundamental sales skills and be able to comfortably close sales. This is one key area that will set you apart and directly affect your bottom line.
If you haven’t accessed my freebie and you are ready to stop spinning your wheels and learn how to leverage the internet to grow your brand, network, team and customer sales with a step by step blueprint used by top earners then enter your information below .