How Magnetic Sponsoring Works: Attract Endless New Prospects & Team Members. The Birth of Attraction Marketing.

Written by Donna Patterson

recruit more online faster

Last updated June 19th 2020

A Better Way. The Key To Rapidly Recruiting Online with Team Duplication.

That is the focus of this blog. You will discover:

  • The main concept of magnetic sponsoring and how it got started.
  • Answer the question of whether building your home business online can be duplicated with case studies.
  • The different phases of implementing The Magnetic Sponsoring-Attraction Marketing Blueprint.
  • How you can get a FREE copy of the updated and expanded version  2019 version of Magnetic Sponsoring along with over $700 of additional bonus training for a limited time.

Please note that the offer of the free book with these bonuses may not be available or the same as the time of writing this article.

  Magnetic Sponsoring was written by Mr Mike Dillard, a known name in the online space after creating a 7-figure network marketing business. He retired from the Network Marketing industry in 2010. Since then, Mike Dillard has gone to create 2,  8-figure businesses in the area of financial education.

It was Mike Dillard who coined the phrase Attraction Marketing. It describes the application of marketing principles specifically for the network marketing or home business industry.

The book Magnetic Sponsoring started out simply as a training manual for his team that spread like wildfire, revolutionizing the entire home business industry today.

As we become more digital, the concepts in this book become even more critically relevant for any business owner to have a thriving business.

Here is a direct quote from Mr Mike Dillard, the author of Magnetic Sponsoring:

“I failed miserably at it for a good 5 or 6 years.

I tried every single thing that you could possibly do, from going door to door selling air purifiers for Alpine, to hotel meetings, to handing out fliers, to cold calling people out of a phone book, to buying leads, to truly anything.

so I said…

You know what? I’m going to stop chasing success at this point because it hasn’t worked and I’m going to just focus on providing value and helping other people, even if there’s no money involved in the process.

That was a huge weight off of my shoulders.”

Mike Dillard

 I am sure you can relate to that after desperately trying to build a business that promised time-money freedom, the ability to spend more time with family, go on paid vacations, pay off debts, plan for retirement, legacy and so much more but…

Instead, the journey has been riddled with constant rejection and disappointment. Not to mention, ripping you away from your family.

I know for me personally, the business caused some strife in my relationship. My partner felt that he always came second to my ‘home’ business and ‘grand’ ambitions. I really felt torn between wanting a better life and saving my relationship.

That is never a good place to be in. A guilty conscious can’t make good business or life decisions. Then having to deal with a severe illness and possible job loss on top of all that. I was getting really desperate. That was when I started looking for a better to build my business

There must be a BETTER way to build my network marketing business.

 It was that same place that Mike Dillard was that lead to researching and applying new strategies for building his network marketing business.

 These new concepts (new to the home business space at that time) helped him go from failing in 12 MLM companies in about 6 yrs to a seven-figure business within the next year and a half.

Mike Dillard essentially solved the problem of having people come to him rather than having to pester, chase and beg other people.

never running out of quality, interested people to talk to about his business opportunity and products.

 That was how Magnetic Sponsoring and hence the concept of Attraction Marketing was formed.

How Magnetic Sponsoring Works: Attract Endless New Prospects & Team Members. The Birth of Attraction Marketing. 1

Does Magnetic Sponsoring-Attraction Marketing work?

Case Studies/Testimonials

How the Magnetic Sponsoring-Attraction Marketing blueprint help me and my home business.

My Testimonial 

Donna Patterson life by design

“I failed online for 12 months. It was after learning about the concept contained in the book Magnetic Sponsoring that things started to change in my business. “

  1.   More commissions 
  2.  Building a list of qualified prospects passively
  3.  Have people reaching out to me asking about my business and products.
  4. Other opportunities such as consulting and interviews.
  5.  More personal time and time with family and friends.
  6.  No longer having to feel embarrassed about my business.
  7. Building my business with more transparency and integrity.
  8. Multiple streams of income.

 earn more commission

I really want you to understand the impact of influence and building a list of high quality people that are truly interested in what you have to offer. That is why I am sharing a few excerpts from an article written by my mentor Ferny Ceballos. You can access the full blog here.

Case Studies

Ferny Ceballos

How Magnetic Sponsoring Works: Attract Endless New Prospects & Team Members. The Birth of Attraction Marketing. 2

 Within two years about learning Magnetic Sponsoring, Ferny Ceballos was able to create a 6 figure business in the network marketing space. Adding over 200 to his list daily and 20 business builders to his team monthly. Ferny Ceballos authored the book Attraction Marketing Formula.

Ferny went through the 3 phases of the Magnetic Sponsoring Attraction Marketing System that you will read later about. Those phases led to a six-figure business in network marketing, and ultimately his first 7-figure year by 2012.

Today his home businesses have collectively grossed tens of million in revenue.

Brandy Shaver

Brandy started using Magnetic Sponsoring exactly 3 years ago…

 Brandy shaver  with the magnetic sponsoring attraction marketing system
Just after she was ready to quit.

She lived in a small town, built a small team, and over the course of her first year made about $20,000 dollars in network marketing.

Because she lived in a small town, her team soon dwindled.

She ran out of prospects and ended up having to drive quite a few miles to prospect, recruit, and train her team.

Starting from zero.

With hardly any computer skills, Brandy now has…

  • 73,000+ leads on her e-mail list
  • 23,000+ followers on social media
  • Produced over 2987 customers passively (paid for her upfront biz expenses)
  • She’s personally enrolled hundreds of people into her organization
  • Sponsored 9 top earners into her organization – 6 of them six-figure leaders, and 2 seven-figure leaders, one of whom came out of retirement excited to build online for the first time
  • She also now has multiple streams of income

Brandy is attracting the “whales” in the industry, and every single one of those whales reached out to her, looking for a home for one reason or another.

She never poached or prospected them.

They joined her because they saw the value in her Magnetic Sponsoring skillset and system.

Brandy also shared the concepts of Magnetic Sponsoring ideas with a few friends.

Whit and Cari Higham

Husband and wife, Whit and Cari were not in a great place when they started.

whit and cari higham

…to put it mildly!

Living in Whit’s mom’s basement, they couldn’t afford to buy groceries and had 2 babies to care for.

After three years of using the Magentic Sponsoring-Attraction Marketing Blueprint, Whit and Cari now have:

  • 80,000 total leads on their email list.
  • 24,000+ Social media followers.
  • Generated 2747+ customers.
  • Personally enrolled hundreds into their network marketing business.
  • Sponsored 5 six-figure leaders into their organization.

Not bad, right?

Here’s one more…

Rebecca Sadek/Bec Sadek

Bec Sadek was actually someone who was successful in network marketing…

How Magnetic Sponsoring Works: Attract Endless New Prospects & Team Members. The Birth of Attraction Marketing. 3

Bec was at the cusp of going 6-figures in her network marketing business, doing it old school with home parties, was burned out doing it that way and no longer wanted to be with her company, but felt stuck.

When she discovered the ideas in Magnetic Sponsoring, she had found hope of a) building in a much better more efficient way and b) mustered up the courage to leave her company and start over with a company which aligned with her values.

After 1 1/2 years of implementing the Magentic Sponsoring-Attraction Marketing Blueprint …

  • She had her first 5-figure month within 9 months of joining her new company.
  • She hit the top rank of her company within 18 months.
  • 12,000 Social Media Followers.
  • Generated 987+ customers.
  • Personally enrolled hundreds into her network marketing business.

And she’s done it all, without actively prospecting a single person!

Click here to claim your FREE copy of Magnetic Sponsoring so that you can easily recruit the high quality prospects and grow your team FAST.

Magnetic Sponsoring – Definition and Overview

What is Magnetic Sponsoring?

Providing a solution through valuable information with influence.

Being a leader, mentor or consultant in your space.

Demonstrating your value will attract followers i.e. expand your “network”.

You then build the value of your network by investing in your followers and helping them grow, which causes exponential growth for you. Then people put their hand up, showing their interest in your business opportunity, product or service.

This allows you to continuously and effortlessly build your list of prospects.

Magnetic Sponsoring also involves automating what can be automated. Even activities that can’t be automated, at least make them much more efficient, faster, and more leveraged.

This is the secret to Magnetic Sponsoring.

The more you invest in yourself, the more you attract a larger following, and the more you invest in your team members, the more skills they’ll have to create their own following/network.

Knowing how to build relationships, train new people, build community, create team culture and develop leaders are network marketing skills that are essential to your ultimate success.

How Does Magnetic Sponsoring-Attraction Marketing Blueprint Work?

Here the three phases which Ferny, Brandy, Whit & Cari and Bec went through to create their own unfair advantage, using the Magnetic Sponsoring concepts.

Phase 1

Magnetic Sponsoring Attraction Marketing System Phase 1: Focus On Attracting Your Ideal Prospect

How Magnetic Sponsoring Works: Attract Endless New Prospects & Team Members. The Birth of Attraction Marketing. 4

For too long home business owners have been taught that anything with a pulse and can fog a mirror is a prospect.

Wrong! I certainly found out the hard way.

It gets even worse online where if you talk to everyone, you talk to no one. Your message just gets lost in the online noise. If you just came online you may want to check out this blog on Social Media Recruiting.

If you want to quickly get some momentum, then you want to do learn how to do sponsored social media posts. Here you are like a tour guide pointing them to a resource.

Click here and you can choose to plug into an established and proven Attraction Marketing System with the key components already done for you instead of wasting precious time and money trying to figure it all out on your own.

Using sponsored social media posts (primarily on Facebook & Instagram) you will learn how to attract a never-ending supply of prospects, drawn from audiences of people whom we know are already open and positive about what we have to offer.

And once those prospects engage with your sponsored social posts, you’ll use your Attraction Marketing system to invite them to be a part of your following/network – meaning they will have submitted their contact information, so you can follow-up.

You can reach out to them, and you can private message them on Facebook. You can email them.

They gave you permission to discuss solutions related to building a network marketing business, so talk to them!

But in the beginning, this following won’t know you very well yet, so don’t expect people to be throwing themselves at you. (That comes later. no joke.)

Fortunately, the Attraction Marketing System will be giving them tons of value to keep them engaged.

This helps build the rapport, the trust factor with them quickly. You also have the opportunity to earn income from the people who aren’t interested or ready to join you, so you can pay for all your business expenses. More on this later.

Phase 2

Magnetic Sponsoring Attraction Marketing System Phase 2: Building a Personal Brand

magnetic sponsoring  brand you inc

Brand you and step away from the crowd.

In Phase 1, you’ve started to build a following.

You now have some prospects in your network, and maybe you’ve converted a few folks into your business, but it’s ok if you haven’t yet.

Regardless of how many prospects or new team members or sales you’ve made, the big win was this:

You’ve attracted people to converse and interact with you.

You can honestly tell people…

“Yes, I’m attracting prospects to me every single day.”

This marks the beginning of building your brand. As you start getting results and share what you are doing others will want to know how you are growing your following/network. That positions you as an attractive leader whom they want to follow.

You begin to find your voice and take full responsibility or training your following.

At this point, you start to provide your own value to others, cause you’ve started to figure out this Magnetic Sponsoring stuff, and you’ll know how to help others do what you did.

You can send them emails, videos, FB lives and links to your own blog posts. You’ll also share whatever other useful information you create.

That helps you build relationships with people – en masse, instead of prospecting 1-on-1 all day, every day.

They get to know you. You develop a reputation for being a leader.

This is called investing in your network/following, so the value of that network grows.

Now, you’ll start following the 80/20 rule.

  • You’ll spend 80% – 90% of your time and energy delivering value
  • And you’ll spend 10% – 20% of your time promoting your business & enrolling people

Perhaps once or twice a month, you’ll hold an online presentation and invite people to check out how they might be able to work with you as part of your team.

At the end of the presentation, invite them to apply to work with you.

Then you’ll interview and select the people that you want to work with and join your team.

That’s right: no more convincing! You are now interviewing and selecting the people you work with!

In the beginning, it might be everyone, but I guarantee you will get picky as time goes on. 🙂

As your following grows, the number and quality of people coming through that application process will increase.

Now you’re 3 – 6 months into this process and you’re in the “unfair advantage” territory.

Now you’re only talking to the serious prospects – the ones who WANT to work with you

Isn’t that totally awesome?

Your self-branded Attraction Marketing System trains them on how to develop the skills of building online and can cover the costs of running your business – including autoship or ditto, tools, books, events and advertising – by monetizing the people who don’t ever join you.

Speaking of which, as a little time passes…

The number of people coming into your network marketing business will grow steadily.

But most importantly, you’re creating an asset, consisting of…

  • Your network/following
  • Your own e-mail & phone list
  • Your own social media following

As your brand grows, you enter the final phase of Magnetic Sponsoring transcendence…

Phase 3

Magnetic Sponsoring Attraction Marketing System Phase 3: Recruiting Leaders

Magnetic Sponsoring attraction marketing Phase 3 lifebydesignwithDonna

You’ll know when you transition into this phase, when you get your first email or message from a 6 or 7 figure earner who wants to talk to you about joining your team.

At this point, you’re probably saying “Wait. What? They just messaged you? How is that even possible?”

I can imagine your scepticism but I am in phase 2 at the time of writing this blog and I can tell you that the blueprint works. I also have seen the growth and results of top earners who have sponsored top leaders into their teams like Brandy Shaver.

I believe it will happen when you discover your skills, your brand, and your results are growing so much that you start attracting influencers – the “whales.”

Industry leaders or professionals in other professions start seeing your content, and they start following you.

Ultimately, they will see the value of working with you and will reach out to connect, if something isn’t going right where they are at or company is getting shut down. (This happens way more than you think!)


Network marketing is a business built on timing.

If you’re attracting leaders, and something is “off” about their current source of income – guess who they’ll join?

And because you’ve developed your own Magnetic Sponsoring skillset[/thrive_2step, and have demonstrated results, value, and integrity, leaders will want to join you when it’s time for a change.

With Magnetic Sponsoring and the Attraction Marketing System, you can learn and grow at your own pace

It is not a race.

It is, however, the best way to build a network marketing business, if you actually want to build a huge team online and get your time back.

Not to mention stop chasing tire kickers, friends and family while saving your relationships

So now you might be asking, “What’s next? How do I get started? And what’s the cost?”

You can get started like so many of the top producers did by getting yourself a copy of Mike Dillard’s Magnetic Sponsoring book!

The book is FREE, as long as you can cover a little for shipping & handling. Plus it includes some pretty amazing bonuses, including the Attraction Marketing System.

Investing in yourself will be part of the journey, but every effort is being made to simply the process the independent Business Owner who truly is looking for a BETTER WAY.

So if you’re ready to get started…

Simply click here and I’ll gladly send you a FREE copy of the exact training manual, that started the entire revolution and impacted so many lives in the home business space in a powerful way.


 Initially, I had started looking at social media prospecting to find prospects without leaving home. I then went researching online methods because I needed a better way to build  my business from home after being restricted after a severe illness. I was literally too sick to prospect. However, it was after I started implementing the Attraction Marketing strategies in Magnetic Sponsoring that My business finally changed for the better. Especially getting more time back and adding people to my list passively…almost on autopilot.

 As business owners, most of us are taught that all we need is the company training and events. It is not what works…it is what duplicates.

Why can’t we just do what works and duplicates?

The fact that you are here on this blog shows that it works.

Can  Magnetic Sponsoring  Be Duplicated?

As you saw in the case studies above, it has been duplicated with huge success. You saw persons building large teams, rank advancing in their network marketing businesses while building 100%online.

So it is possible.

 Magnetic Sponsoring will teach you:

  1.  How to create a life long business with zero competition.
  1.  How to legitimately attract endless prospects for free.
  1.  How to create automated marketing systems that attract and enrol new teammates.
  1. How to sponsor top network marketing leaders with experience instead of tire-kickers.
  1.  How to become a leader that people will follow.
  1.  How these strategies can be used to earn more commissions and rank advance in less time.

 The question is whether you are ready to start attracting winners into your business?

Are you ready to learn how to build your network marketing business in a way that is more efficient and allows you to create income quickly, all from your laptop or phone?

Are you ready to have that dream business and lifestyle?

Then grab your FREE copy of Magnetic Sponsoring along with over $700 in bonuses.  You just have to pay shipping and handling starting from US $7.95.

How Magnetic Sponsoring Works: Attract Endless New Prospects & Team Members. The Birth of Attraction Marketing. 5

How Magnetic Sponsoring Works:  Attract Endless New Prospects & Team Members. The Birth of Attraction Marketing.

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